Skip to Content (Press Enter) Skip to Footer (Press Enter)

Superskin™ Advanced Firming Serum-in-Moisturiser SPF 20 50ml

The word 'new' in a white circle

The word 'bio firm technology' in a white circle

Scientifically proven to boost skin’s elasticity and firmness in 2 weeks whilst helping protect skin from UV and future visible signs of sun damage.

Skin type
All skin types including sensitive
Benefits
Skin feels firmer and rejuvenated, reduces the appearance of deep lines and wrinkles in just four weeks.
Key botanicals
Acacia Tree Extract, Rosehip Oil, Pomegranate Extract.
£51.00
(£1.02 per ml)
In Stock
Superskin™ Advanced Firming Serum-in-Moisturiser SPF 20 50ml
£51.00
(£1.02 per ml)

About this moisturiser

Instantly plump your skin with moisture, and help regain the look of youthful volume with Superskin™ Advanced Firming Serum-in-Moisturiser SPF 20.

Our luxurious formula combines a serum with a moisturiser, plus SPF 20 for added UV protection.

Skin feels firmer and rejuvenated with the appearance of deep lines and wrinkles reduced after just four weeks.

Powered by acacia tree extract, a plant-based alternative to collagen, combined with rosehip oil, to boost the appearance of collagen-depleted skin to feel elastic, with the appearance of facial contours more defined.

• 96% agree skin feels moisturised [instantly]*
• 91% agree skin feels deeply nourished [after 1 week]*
• 83% agree skin looks more luminous [after 1 week]*
• 78% agree skin feels firmer [after 2 weeks]*
• 76% agree skin feels more elastic [after 2 weeks]*
• 75% agree skin feels tighter [after 2 weeks]

Why you will love this

  • Scientifically proven to boost skin’s elasticity and firmness
  • Visibly plumps your skin
  • Provides deep, scientifically proven moisture boost with broad spectrum UVA and UVB protection
  • Cruelty free and certified under the Leaping Bunny Program
  • For all skin types, including sensitive
*Consumer study on 117 women.

Aqua (Water), Diisopropyl Sebacate, Ethylhexyl Salicylate, Diethylamino Hydroxybenzoyl Hexyl Benzoate, Propanediol, Glycerin, Ethylhexyl Triazone, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, Capryloyl Glycerin/Sebacic Acid Copolymer, Phenylbenzimidazole Sulfonic Acid, Sodium Polyacryloyldimethyl Taurate, Sodium Stearoyl Glutamate, Behenyl Alcohol, Glyceryl Stearate, Borago Officinalis Seed Oil, Persea Gratissima (Avocado) Oil, Sorbitan Olivate, Phenoxyethanol, Hydroxyacetophenone, Palmitic Acid, Stearic Acid, Parfum (Fragrance), Sodium Hydroxide, Xanthan Gum, Myristyl Alcohol, Leontopodium Alpinum Flower/Leaf Extract, Lecithin, Buddleja Officinalis Flower Extract, Cetyl Alcohol, Lauryl Alcohol, Humulus Lupulus (Hops) Extract, Trisodium Ethylenediamine Disuccinate, Echinacea Purpurea Flower/Leaf/Stem Extract, Helianthus Annuus (Sunflower) Seed Oil, Hydrolyzed Hyaluronic Acid, Hydrolyzed Pinus Sibirica Seedcake Extract, Citric Acid, Linalool, Limonene, Citronellol, Eugenol, Acanthopanax Senticosus (Eleuthero) Root Extract, Pentylene Glycol, Benzyl Salicylate, Benzyl Benzoate, Tocopherol, Benzoic Acid, Dehydroacetic Acid, Beta-Carotene, Daucus Carota Sativa (Carrot) Root Extract, Daucus Carota Sativa (Carrot) Seed Oil.
Rated 5 out of 5 by from Beautiful finish From first time on it made my skin glow. I found no pilling and used my LE skin tonic followed by the essence before applying my advanced firming serum in moisturiser then my foundation.
Date published: 2026-02-11
Rated 1 out of 5 by from Left a film on the skin Unfortunately the cream left a film on my face which came off in bits on fingertips. Such a shame however I’ve used this cream without the SPF and it’s fabulous. Called customer services who are fantastic, they arranged a return of the product and are sending out a replacement of the cream without SPF. 10/10 for customer service.
Date published: 2026-02-11
Rated 5 out of 5 by from Rejuvenating I have certainly noticed a difference in some lines I had along my jawline, they have virtually gone. Skin feels plumped. Only negative point it seems to slightly pile under my foundation. Still going to persevere as I love the texture and the results.
Date published: 2026-02-08
Rated 5 out of 5 by from Effective and a pleasure to use Feels moisturising and nourishing on application. I go on lots of long winter walks so it's convenient that SPF is included in this moisturiser. I have eczema prone skin and, so far, I have had no reaction when using this. My worn and dry winter skin looks glowing right away but can look a bit greasy after using for consecutive days. It would be great if the Skinrepair Moisturisers are also offered with an SPF option. I think this moisturiser would be too heavy for the warmer months. But for the winter months, when my skin is lacklustre after the festive season, it does a great job moisturising, protecting and making my skin look healthy and refreshed.
Date published: 2026-02-02
Rated 4 out of 5 by from High quality product Overall, very impressed with this cream. I’m in my early 50s and use mostly Liz Earle products which keep my skin stable and healthy. I’m not one for make up and like to keep things as natural as possible as, unfortunately, I’m very reactive to all sorts of ingredients. I was excited to try a sun screening cream as I have not yet found one I can tolerate despite a lot of failed experiments. The texture of this cream is superb. It has an unexpected lightness and is easy to apply evenly. I have lopped off a star as my frustrating over sensitivity showed up with redness around my lip edges and eyes despite careful application. (I can smell the tell tale sun cream ingredient in the jar, though it doesn’t linger upon application.) The rest of my face and neck glowed with health! Summary: I am going to persevere as I think it is an excellent product. Hopefully I can find the right tweaks in how I use it to resolve my reaction. It’s certainly the most promising thing I’ve used.
Date published: 2026-02-01
Rated 5 out of 5 by from Superskin Glow I’ve used Liz Earle regularly for years, but as very tired new mum my multi step skincare routine has gone out the window! But I genuinely think this has lifted my skin and it has a healthy glow to it. The weight is still quite light and has a nice feel, which has been good for morning and evening use.
Date published: 2026-01-31
Rated 5 out of 5 by from Added protection for my skin I had already purchased the moisturiser without the added SPF, so to have this built in just added to a product that I already loved. There is a lovely silky-ness to the cream but it’s still light
Date published: 2026-01-31
Rated 5 out of 5 by from First SPF for Liz Earle - 10/10 So happy Liz Earle have finally brought out an SPF. Smells amazing and feels soothing on my skin.
Date published: 2026-01-28
  • y_2026, m_2, d_13, h_7
  • bvseo_bulk, prod_bvrr, vn_bulk_3.0.42
  • cp_1, bvpage1
  • co_hasreviews, tv_0, tr_52
  • loc_en_GB, sid_F33545, prod, sort_[SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_lizearle-en_gb
  • bvseo_sdk, dw_cartridge, 18.2.0, p_sdk_3.2.0
  • CLOUD, getReviews, 6ms
  • reviews, product

Hi, do I need to buy the separate serum if I’m using the advanced firming serum-in-moisturiser? Thanks. 

Asked by: SuzyS
Thank you for your question. Our Superskin Advanced Firming Serum-in-Moisturiser is designed to give the benefits and feel of using a serum and a moisturiser in one step. Therefore, a separate serum is not required to see results. However, if you choose to use one of our serums alongside it, your skin can benefit from an extra boost of targeted, naturally active ingredients that address specific concerns. It really comes down to your skin’s needs and personal routine preference. If you would like bespoke skincare advice or serum recommendations, please contact us on 01983 813913 — our friendly team will be happy to help. Our lines are open Monday - Friday, 9am - 5pm, excluding Bank Holidays. - The Liz Earle Customer Care Centre Team
Answered by: LizEarleBeautyCo
Date published: 2026-01-30

Is Octocrylene used as a sunscreen in this product, if so, it’s not good for sensitive skin and has caused me many flare ups with no7 products.

Asked by: Dxy42
Hi, thanks for getting in touch. We can confirm that all our formulations are made as mild and gentle as possible, and all products are assessed and approved by independent safety experts prior to placing them on the market. However, we are aware that any individual can react to even the most natural of ingredients in the same way as we all can to certain foodstuffs. As everyone’s skin is so very different, what can be suitable for one person may not be suitable for another, so we would recommend carrying out a patch test, when using any product for the first time. We also have a generous 60 day returns policy, should you find any products unsuitable, they can be returned to us for a full refund. We can confirm that our Superskin Advanced Firming Serum-in-Moisturiser SPF20 does contain Octocrylene. We chose a Chemical SPF to follow our commitments to become a more inclusive brand, as a chemical SPF will not leave a white cast on deeper skin tones. We hope this information helps however, should you require any further assistance, we would ask you to kindly contact our Customer Care Team by calling 01983 813913 or, by emailing natuarallyactive@lizearle.com - The Customer Care Centre Team
Answered by: LizEarleBeautyCo
Date published: 2026-01-28

Does the Superskin Advanced range smell the same as the normal Superskin products? I hate the smell of the Superskin range so I’m not sure if I’d like this Advanced range. I’ve been using your normal range products for over 20 years.

Asked by: Shaz101
Hi, thanks for getting in touch. We can confirm that both our Superskin Advanced Lift & Define Serum and Superskin Advanced Firming Serum-in-Moisturiser SPF20, are both fragranced with Neroli, which is widely used as the fragrnace in our Superskin range. We are sorry to hear that this fragrance is not to your taste and will share your valued feedback with our Formulations team. We hope this helps - The Customer Care Centre Team
Answered by: LizEarleBeautyCo
Date published: 2026-01-26

When will this product be available to buy please 

Asked by: Smart
Thank you so much for your interest in our Superskin Advanced Firming Serum-in-Moisturiser SPF 20 — we’re delighted to hear you’re excited about this new launch. While we’re not able to share an official launch date just yet, we can tease that it’s coming very soon. As a little insider tip, customers signed up to our Beauty Rewards Scheme will receive early access ahead of the official launch, so we’d recommend keeping an eye on your emails and your Beauty Rewards dashboard via your online account. We can’t wait to share more — stay tuned. In the meantime, if you’d like to learn more about the ingredients, benefits, or anything Superskin Advanced, our friendly Customer Care team would be happy to help. You can reach us by phone on 01983 813913, by email at naturallyactive@lizearle.com , or via direct social media. — The Liz Earle Customer Care Centre Team
Answered by: LizEarleBeautyCo
Date published: 2026-01-21

Unfortunately I wouldn’t purchase this due to only being factor 20. Why so low?

Asked by: Keepsmiling123
  • y_2026, m_2, d_13, h_7CST
  • bvseo_bulk, prod_bvqa, vn_bulk_3.0.42
  • cp_1, bvpage1
  • co_hasquestionsanswers, tq_5
  • loc_en_GB, sid_F33545, prod, sort_[SortEntry(order=LAST_APPROVED_ANSWER_SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_lizearle-en_gb
  • bvseo_sdk, dw_cartridge, 18.2.0, p_sdk_3.2.0
  • CLOUD, getContent, 99ms
  • questions, product
Top